Active Apply and How Multiple Applies Work in Pivot

Sometimes, job seekers apply for multiple jobs for the same employer. In such cases, PivotCX keeps track of the information related to the candidate's first apply and their other applications or times they've been entered into the system.

Active Apply vs Other Applies  

A contact's initial application gets logged under First Apply. This then becomes their 'Active Apply.' Besides job applications, list imports, keywords, and ATS integration syncs are counted as separate events and, therefore, as new 'Applies.' Once a user loads a candidate into PivotCX through a list upload or job apply, the system sets the first event as the Active Apply. When subsequent events happen, such as a list import or another job apply, the Active Apply will remain the first one by default. This behaviour can be updated in team settings to automatically change the Active Apply to the latest Apply received. In most instances, we recommend marking the most recent event as the Active Apply.

 

Example of Active Apply: Richard applies for a job on Indeed. His Active Apply becomes his Indeed Apply with the job title he applied for. Richard is then imported separately from a spreadsheet downloaded from LinkedIn. His LinkedIn import now becomes the new Active Apply unless marked otherwise by the recruiter. He now has two applications on his contact: the Indeed apply and the LinkedIn upload. Only one of them can be active at a time.

 

In the screenshot below, you'll see an Active Apply for Jannie, shown as the highlighted box with 'Past Employee List' as the source and status 'Engaged.' Underneath the Active Apply are Other Applications, which include an import from the source 'Current Employee List' and a newly updated status of 'Disengaged.'

 

Example of Active Apply vs Other Applies

 

Why does Pivot Track Active Applies?

Contacts can come from various sources and be considered for several positions at a time. Having a designated Active Apply lets the recruiter focus on one position for the contact to be considered and enables easy creation of lists based on filters and campaign setups.

 

What are all the tracking fields on an Apply?

 In the PivotCX platform, an application type tracks detailed contact data, including:

Field Name	Details
Source	Where the candidate comes from (e.g., Indeed, Taleo ATS, Employee List...)
Medium	The tool used to get the candidate (e.g., List, ATS, Job Board, Website Form....)
Campaign	The campaign used to get the candidate (e.g., Summer 2025 Outreach, Austin Drivers Campaign, etc.)
Job Title	The job title for which the candidate applied.
Job Location	Name of the place where the job is located.
Referrer	Name of the Person/Employee who referred the candidate to the job.
Keyword	Word used by the candidate to connect to the Employer's PivotCX team phone number.

  

This information is visible in the Candidates and Applies tabs.

By default, in the candidates tab, only data for the Active Apply shows; you can view other applies by clicking into the chat view for each contact, or by accessing the applies tab.

A list of candidates with their active apply showing.

 

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